Coordinating Outfits for Family Portraits


When I talk to families about photo sessions, the first stress point I usually hear is:


“What on earth are we going to wear?”


Deep breath — this part can actually be fun. I promise.


As a family photographer in Northern Virginia, I send every client a Style Guide, but here’s the short version: pick a few colors, add a little variety, and don’t be afraid to dress it up. Flowy, blushy, and light tones? Yes please. Let’s make it easy.

Step 1: Choose One Main Color Per Person

Think of this as the “dominant color” — the shade you see the most in an outfit.


The goal? Avoid everyone wearing the same dominant color on top and bottom. Breaking up colors adds visual interest and helps each person stand out.


💡 Example:

Parent 1: Blue shirt + khaki pants

Parent 2: Light green shirt + brown pants

Child 1: Yellow shirt + blue pants

Child 2: Green dress + yellow tights

Step 2: Pick an Accent (or Two)

Accents are smaller — a belt, scarf, necklace, or shoes. Choose two accent colors that complement your dominant colors. Mix them across the family for a pulled-together but not matchy-matchy look.


💡 Soft & Timeless Palette:

I’m a big fan of softer tones and muted shades: blush pinks, dusty blues, warm creams, heather grays, and soft browns. These shades look incredible outdoors and keep the attention right where it should be — on your faces and connections.

Step 3: Put It All Together

Here’s another example:

  • Mom: Blush dress (dominant) + soft blue earrings + beige heels
  • Partner: Navy jacket (dominant) + white shirt + gray pants + blush pocket square
  • Daughter: Soft blue top (dominant) + white tulle skirt
  • Son: White shirt (dominant) + light khaki pants + navy suspenders


Final Tips

  • Start with one person’s outfit (often Mom or Dad) and build around it.
  • Mix pieces — one child in a dress and flats, another in a skirt and boots. Suspenders for one, bowtie for another. The variation adds depth to your photos.
  • And don’t be afraid to go fancy! Portrait sessions are the perfect excuse to rent that dreamy dress from Rent the Runway or Le Tote. There is no such thing as “too dressed up” here.